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Business Wire India
The wait is finally over! nexGTv, India's biggest subscription-driven video entertainment app, has announced Noel Malekar’s fusion music video Emeth as the handpicked winner for February for its SPOTLight initiative. With several original videos vying for the top spot, Emeth was handpicked as the winner for the month by none other than the renowned director, master storyteller and producer, Imtiaz Ali. Ahammed Khabeer’s video on Passive Smoking - which highlights the ill-effects of the fast growing social menace, was declared the first runner-up.
nexGTv’s SPOTLight is a unique mobile-based talent discovery initiative that extends an opportunity to budding and professional directors, storytellers, and content creators as well as creative artists to unleash their creativity through video content. Every month, the top five most-viewed videos are judged by none other than acclaimed director Imtiaz Ali. For the unaware, Imtiaz Ali has the force behind acclaimed successes of Jab We Met, Love Aaj Kal, Rockstar, Cocktail and Tamasha. SPOTLight offers a grand monthly prize of INR 1 lakh for the winning video together with INR 25,000 worth of creative/ production support for the first runner-up.
Announcing the winner for February, Abhesh Verma, COO, nexGTv, said, “SPOTLight was launched for everyone who has the passion to give form to their imagination using video. It is a unique chance to present one’s work in front of the people of India via nexGTv as well as Imtiaz - regarded as one of the most creative individuals in Bollywood. Simply put, it’s an opportunity of a lifetime for most creators. The thousands of views that these entries have been receiving, month after month, on nexGTv testifies the popularity of not just the SPOTLight concept but also the growing preference of consumers for original content. With two successful editions of SPOTLight awards behind us, we are looking at even higher quality entries making the cut.”
As a platform to upload and monetize their offering, SPOTLight has been gathering an extremely enthusiastic response from content creators across the country with videos being received right from Baramulla in Jammu & Kashmir to Kottayam in Kerala. With the initiative by nexGTv set to continue for the month of March with Imtiaz at its helm, SPOTLight presents the perfect opportunity for budding creative content developers to showcase their talent. So what are you waiting for? Enter your video creation today on www.nexgtvspotlight.com and get a chance to be judged by a Master of the Craft himself!
About nexGTv and Digivive
With over 25 million downloads, nexGTV mobile App is the unmistakable TV button on your mobile. It is Digivive's flagship, a multi award-winning application offering consumers unlimited and compelling entertainment across multiple devices (mobile, tablets or laptop/PCs). Choice includes an unrivalled suite of 150+ Live TV channels aside from a huge content library comprising of movies, TV shows and videos for every mood.
Besides ranking amongst the Top Entertainment applications in App stores, nexGTV has also won numerous awards including 'The Best Digital Experience' at the prestigious World Communication Awards 2014, in London. It runs seamlessly across 2G/EDGE/3G/4G and Wi-Fi networks across platforms such as Android, iOS, BlackBerry and Tizen, enabling consumers to stay entertained irrespective of bandwidth limitations and the operating platform.
The company recently launched SPOTLight – India’s first mobile talent discovery platform, together with ace director and master storyteller Imtiaz Ali as the creative judge, enabling both amateurs and professional video enthusiasts to not only showcase their talent pan-India on nexGTv, but also earn off it, aside from Rs.100,000 cash award to one lucky winner who figures amongst the Top 5 most-viewed videos every month on the platform.
Conceived by technology professionals together with deep consumer insights, Digivive focuses on creating offerings in line with trends, with best-in-class content, ease-of-use, availability and affordability, giving consumers an unparalleled and immersive viewing experience. Our partners include leading telecom operators and OEMs. Established in 2010, Digivive is a group company of Media Matrix Worldwide Limited which is listed on the BSE. It provides expertise across Direct to Consumer and Managed Value-added Services.
For further information, visit http://www.nexGTV.com